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In 1990, commissioned by Dave Stewart of Eurythmics, veteran music film director Robert Mugge and renowned music scholar Robert Palmer ventured deep into the heart of the North Mississippi Hill Country and Mississippi Delta to seek out the best rural blues acts currently working. Starting on Beale Street in Memphis, they headed south to the juke joints, lounges, front porches, and parlors of Holly Springs, Greenville, Clarksdale, Bentonia, and Lexington. Along the way, they visited celebrated landmarks and documented talented artists cut off from the mainstream of the recording industry. The resulting film expresses reverence for the rich musical history of the region, spotlighting local performers, soon to be world-renowned, thanks in large part to the film, and demonstrating how the blues continues to thrive in new generations of gifted musicians.