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A small city in Wisconsin is terrorized by a mysterious clown who roams the streets late at night with nothing more than a handful of black balloons. The local news stations scramble to break the story on who he is and what he wants while a group of high schoolers see the clown's arrival as an excuse to create a little trouble themselves. The police try to maintain order in a city that has gone clown crazy and a conservative podcast host vows to put a stop to the clown known as Gags while broadcasting his clown hunt on social media for the world to see.